We have a lot to learn from the people who make a living by communicating on the Web in e-commerce. Not, of course, that Christian writing should become glib sales patter. However, Usborne’s book is not merely about sales techniques. It reveals much about the nature of the Web and the expectations of web users, and how it differs from other mediums.
http://internetevangelismday.com/bookreviews/net-words-creating-high-impact-online-copy...
Topics: Gospel, Outreach, Christian, Writing, Communication, Effective, Write, Web, Best, Style
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