Think about it. How many confusing websites do you leave in frustration? Apply the same outsider's eye to your own. Or, much better, test your site with web users of only modest web ability, who do not know your site. This is easy to do and will repay the time and effort a thousand times over.
http://internetevangelismday.com/blog/archives/8823
Topics: Website, Visitors, Outsider, Usability, Site Testing, Design, Friendly, Architecture, User, Structure
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